College Partnerships

Forged strategic partnerships with Pittsburgh and Erie College athletic programs to enhance brand visibility among college students and game-day attendees. Implemented dynamic marketing campaigns, including digital in-game advertising (which I produced), product sampling, and engaging intermission promotions such as a "free burritos for a year" challenge tied to a successful half-court shot or half-field punt.

I successfully negotiated contracts with all partner universities, including the University of Pittsburgh, Duquesne University, Robert Morris University, Carnegie Mellon University, Point Park University, Gannon University, and Mercyhurst University.

I was responsible for creating all digital assets, including LED Ribons, Videoboard Graphics, Web Banners, etc.