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Marketing & Events Director
2021 - 2024
I brought the fiesta to Pittsburgh neighborhoods as the Marketing & Events Manager for Moe's Southwest Grill. Overseeing the marketing initiatives for their 12 locations across the Pittsburgh suburbs, and two Erie locations, I focused on making Moe's the tastiest destination.
I crafted local marketing campaigns, orchestrated grand openings and exciting events, in addition to building strong partnerships with community leaders. Working alongside local foodie influencers, I also ran social media campaigns promoting Moe's mouthwatering limited-time offers and special events.
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Marketing Manager
2018 - 2021
Wyndridge Farm is a family-owned craft brewery and cidery, restaurant, catering, and events venue that offers on-site lodging and holds weddings.
As the Marketing Manager, I am responsible for all marketing and promotions for each division of the company (beverage, restaurant, catering & events, lodging, weddings). I lead a team of two individuals consisting of a Social Media Assistant and a Marketing Assistant Intern. Additionally, I coordinate all in-house events with department leads and assist
with the execution.
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Intern: Social Media Manager
2018
Get Moving! Inc. is a non-profit organization designed to bring WVU alumni athletes back to Morgantown, WV, for a "Day of Play" event. This event inspires young children to make healthier lifestyle decisions and promotes physical activity.
For this campaign, I was the Social Media Manager in charge of creating a plan for Facebook, Twitter and Instagram. My three main objectives were to inform, entertain, and interact with my audience.
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Intern: Website Manager
2016 - 2017
The West Virginia Black Bears is a Minor Leagues baseball team, which is affiliated with the Pittsburg Pirates. As an Intern, my role was to create and manage content for the MLB website.
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The content generated consisted of:
"Media Wall" Graphics
Interstitital Ads
Promotional Flyers
Press/News Releases
Interactive PDF Files
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